TL;DR: In most cases, people do not lose a H&M gift card after a few weeks or months, but the safest answer still comes down to region, product type, and account compatibility. The key point is that the code, the redeemed funds, and any special campaign bonus may each follow different rules.

H&M cards can vary by market, so the practical step is checking country support before focusing on the calendar alone. That is why expiry should be treated as only one part of the picture alongside redemption rules, balance behavior, and regional compatibility.

Do H&M Gift Cards Expire?

Most official H&M gift cards are meant for normal consumer use over time rather than immediate same-day redemption. In many markets, buyers treat them as long-validity products, but the exact policy can still depend on the issuing country, local law, and the merchant terms attached to that specific code.

If you are comparing listings from different regions, do not assume all H&M gift cards follow identical rules. A region-locked card with perfect validity is still the wrong purchase if it does not match your account.

What Usually Matters More Than the Calendar?

When buyers ask how long H&M gift cards last, they are usually trying to avoid one of three problems: buying the wrong region, delaying redemption too long, or confusing one product type with another.

Check the country or region before you buy.
Confirm whether the listing is for a wallet reload, subscription, or store credit.
Read the seller notes for redemption format and limitations.
Redeem the code soon after purchase instead of leaving it unused for too long.

What Happens After Redemption?

Redeemed value is usually more stable than an unused code because it has already moved into the account environment. For H&M Gift Cards, that normally means the value moves into eligible H&M purchases.

From that point, the practical question becomes how the account balance behaves in that ecosystem, not whether you still have an unused code sitting in your inbox.

How to Redeem H&M Gift Cards

Most users will see a slightly different interface depending on platform, yet the redemption process normally works like this:

Open the H&M account or checkout flow.
Enter the gift card details where supported.
Apply the balance to the purchase total.

How Can You Avoid Problems Before You Buy?

Before purchasing H&M gift cards, take a minute to confirm the region, value, and redemption logic. That quick check usually prevents far more issues than obsessing over a single expiration date.

When timing and compatibility matter, BuySellVouchers helps you find H&M Gift Cards offers in different formats so you can choose a suitable region and value before paying.

Popular offers by region

If you want to avoid region mismatch, compare a few country-specific options before redeeming.

Region	Example offer	Offer page
United States	5 USD	View offer
United Kingdom	5 GBP	View offer
Germany	10 EUR	View offer
Spain	10 EUR	View offer

View all available options

Final Answer

So, how long do H&M gift cards last? Usually long enough for normal use, but the precise answer depends on the card's issuing market, the listing type, and the account where you plan to redeem it. If you want the safest experience, buy the correct region and redeem the code soon after purchase.

How Long Do H&M Gift Cards Last?